Roborock is proud to partner with Real Madrid as the club’s Official Global Partner in the cleaning vacuum category.
Under the theme “The Greatest Meets The Greatest”, the partnership brings together the passion of world-class football with Roborock’s intelligent technology and excellent cleaning performance.
This multi-year partnership brings the excitement of Real Madrid from the Bernabéu to homes around the world.
Through global campaigns and fan experiences, Roborock combines intelligent technology with excellent cleaning performance — helping fans enjoy every matchday while Roborock takes care of the cleaning.
Voices of Excellence
THE REAL VISION
At Roborock, we believe true innovation exists to free people’s time and make everyday life smarter and more meaningful. Through this partnership, we aim to bring ‘Real Smart Cleaning’ to life for consumers worldwide, creating smarter homes, more effortless living, and experiences that connect people to greatness both on the pitch and at home.
Partnering with top-tier companies helps us grow as a club. We share core values with them, such as the pursuit of excellence, leadership, and the constant ambition to improve. We are very pleased, as we are confident that this marks the beginning of a highly rewarding and long-lasting relationship
When I look back on my journey with Real Madrid, first as a player and now as an ambassador, I feel proud to represent a club defined by excellence, innovation and attention to detail. It’s inspiring to see two teams united by these same values, working together to bring the best experience to fans on and off the pitch.
Saros 20
REAL SMART
Mud from shoes has always been a challenge in the Real Madrid dressing room.
Powered by the StarSight Autonomous System 2.0, Saros 20 understands the space, plans smarter routes, and delivers effortless cleaning.
Roborock F25 Ultra
REAL STEAM, REAL JOY
Don’t let a plate of fallen spaghetti get on your nerves.
Meet Roborock F25 Ultra — combining steam and hot-water cleaning for deeper, more hygienic floors.
Cleaning has never been this enjoyable.
Rocking Life with You
